Why true story ~
Thought Leadership:
You are a seasoned executive or entrepreneur who has acquired valuable knowledge. An audience is waiting to hear more about your unique point of view. But how do you reach your people? And how are you supposed to find the time to do this all yourself? Think:
Writing workshops & coaching
Blogging strategy
Business book development
Autobiographies/memoirs
Executive Writing:
Your job demands ongoing content production. True Story supports the communication needs a busy executive may face in a day.
Think:
Website content
High-stakes communications
Letters/emails
Presentations
Press releases
WHO WE ARE ~
True Story delivers writing and communications support to busy professionals. We are writers and strategists, and we pride ourselves on giving every project the customized approach it needs to succeed. We also partner with a host of other creative professionals, like designers, developers and photographers, to deliver your message to the right audience.
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Meet Founder:
Aryn Kalson-Sperandio
Following years of writing for major clients across North America—such as The Home Depot, Princess Auto, Visible Supply Chain Management, Alberta Ballet and Wines of Chile—Aryn recognized a need for professional writing services designed specifically for executives in top leadership positions. But she didn’t arrive at that conclusion overnight...
A native New Yorker, Aryn first set off for California after graduating from Wesleyan University in Middletown, Connecticut. She worked for California Shakespeare Theatre (Cal Shakes) in Berkeley and then for the Boys & Girls Clubs in San Francisco. Aryn later returned to the east coast and began her “agency life” in the research department of Rf/Binder Partners, a public relations agency in mid-town Manhattan.
After running her own more general freelance writing gig in Western Canada (it’s a long story), Aryn knew it was time to hone in on what she loves and knows the best—executive writing services.