THE HOME DEPOT
Established in 1978, The Home Depot is the largest home improvement retailer in the United States.
While contracting for Cult Collective, I was hired as the head writer to support a rebrand of The Home Depot’s Home Services department. We introduced a new tagline and developed a wide range of marketing collateral, including a new website and multiple B2B and B2C brochures. We also put a lot of effort into establishing Home Services’ comprehensive brand guidelines.
The team at Cult did not leave a single stone unturned to ensure that whomever developed creative assets in the future could easily understand the brand’s look and feel and successfully carry the torch.
Home Services
Brand Guidelines
